Mitsubishi set to possibly bring entry-level subcompact sedan to U.S.

Mitsubishi G4 Concept

Don’t call it a Mirage…literally. Mitsubishi is set to introduce yet another new vehicle to their dealer network that has been starving for new product for years now, ever since the Japanese automaker reduced the lineup by shuttering such vehicles as the Galant and Eclipse.

This time though, it won’t be another SUV/crossover, as the redesigned Outlander is set to roll out on dealership lots later this summer. This particular vehicle will be billed as the least expensive seven-seat crossover on the market today (the 2013 Dodge Grand Caravan has a MSRP of $19,995, whereas the Outlander will start with a MSRP of three thousand more).

Going back to the “don’t call it a Mirage” sedan, there seems to be some conflicting information as to what this vehicle will be called, and where in their lineup it will be positioned. Per Mitsubishi’s own website (and their own press release), the 2014 Mirage five-door subcompact hatchback is coming to America this fall, right after the Outlander debuts. In addition to the five doors, it also boasts the highest combined EPA rating of any non-hybrid gasoline-powered vehicle in America. It also comes with the following features:

  • Estimated 40 mpg combined fuel economy (37 mpg city/44 mpg highway; pending EPA fuel mileage rating)
  • 7 air bag Supplemental Restraint System (SRS)
  • 4 speaker AM/FM/CD/MP3 sound system with USB/iPod® input
  • 60/40 split folding rear seat
  • Active Stability Control (ASC) with Traction Control Logic (TCL)
  • Brake Assist and Hill Start Assist (HSA) (CVT-equipped models)
  • 4-wheel Anti-lock brakes (ABS) with Electronic Brake-force Distribution (EBD)
  • Power windows with driver’s side auto-up/down
  • RISE (Reinforced Impact Safety Evolution) safety cell body/chassis technology
  • Rear Spoiler
  • Automatic Climate Control
  • Electric Power Steering (EPS)
  • Available options include Navigation with Rearview Camera, Parking Assist and LED Interior Illumination Packages

So, with that being said, what will the new Mitsubishi subcompact sedan be called? One possibility could be what it was named, whenever it was introduced at the Bangkok Auto Show in March of this year: the G4 Concept. Another strong possibility could see them reviving another storied nameplate to American buyers: Colt. In either case, both vehicles could be equipped with the same 1.2 liter three-cylinder sedan. Generally speaking, most automakers offer a sedan to complement any hatchback on the lot, as American buyers tend to favor them. Also, with offering another affordable product, Mitsubishi will be able to capture a larger share of the subprime market, in which it already has the customer base with the lowest average credit scores.

In any event, look for this yet-unnamed vehicle to debut in 2015. Stay tuned here at the Examiner for more details!

 

News Sources: Automotive News and Mitsubishi North America

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